PR 101

The PRWorks team grouped together blog topics about public relations. We call this PR 101. This is for those interested to know more about PR and doing PR in the Philippines.

The blog posts are synthesis of learnings from doing public relations primarily in central and southern Philippines. We mean the central islands of the Visayas and the southern island of Mindanao.

Based in the archipelago’s central urban center of Metro Cebu, PRWorks Inc. is strategically located where we built our extensive networks in journalist, blogger, and influencer communities since 2004.

For over a decade now, we have been the Globe Telecom public relations partner in this part of the country. Globe Telecom is the telecommunication giant belonging to the Ayala group.

The Globe Media Excellence Awards (GMEA) has been an annual event since 2012. The continued growth of GMEA has been partly possible because of our extensive network online and offline media communities.

In more recent years, Ford Philippines has been organizing regular media events with PRWorks. We have also been partners in the startup communities StartUp Weekends and the Geeks on a Beach or GOAB.

PRWorks Inc. likewise partnered with clients, NGOs, and government during calamities and disasters like the Yolanda supertyphoon and Bohol earthquake disasters as well as the COVID-19 pandemic.

Our clients have seen how our efforts helped them manage perceptions, accelerate growth, and uplift lives.

For nearly two decades, PRWorks Inc. has carved a niche as the preferred PR agency in central and southern Philippines.