Uplifting Lives

Meet Doris Isubal-Mongaya, founder and CEO of PRworks Inc. She believes the best public relations (PR) campaign, especially in the Philippine context, should uplift lives.

From a small team she headed and mentored by Mike and Monette Hamlin of TeamAsia at the turn of the millennium, Doris built PRworks into the leading public relations agency in central and southern Philippines.

The following are some of her achievements:

Globe Media Excellence Awards (GMEA) — Journalists along with a growing number of social media influencers in key urban centers south of Manila like Cebu, Davao, Iloilo, Bacolod, Cagayan de Oro, General Santos, and Zamboanga look forward to this prestigious event. This is a project of Globe Telecom – the leading mobile telecom in the Philippines and a PRworks client since 2009.

Geeks on a Beach (GOAB) — Starting in 2012, PRworks joined TechTalks.ph in an advocacy to develop the Philippine startups ecosystem. At the center of this advocacy is GOAB, a project backed by the Department of Information, Communication, and Technology (DICT).

10th Global Voices Citizen’s Media Summit — Some 140 international bloggers, citizen media advocates and tech experts from over 60 countries flocked to Cebu City in January 2015 for the 10th Global Voices Citizen’s Media Summit. PRworks Inc. is the PR and event management partner.

Sinulog Festival in 2018 and 2019 — PRworks became part of the marketing team of the Sinulog Foundation Inc. for the Sinulog Festival in 2018 and 2019.

Today, Doris is the Visayas media consultant of the National Anti-Poverty Commission (NAPC) headed by Secretary Noel Felongco.

Strategic PR

Meet Emmanuel ‘Anol’ Mongaya, co-founder and director for strategic communications of PRworks Inc. He now counts himself among journalists in the Philippines who entered the world of strategic PR.

Anol formally joined PRworks Inc. in 2010 after building a name for himself in Cebu media for over two decades. However, he helped Doris found the agency at the turn of the millennium.

Anol first became a correspondent for the Union of Catholic Asian News (UCAN) and the Philippine News and Features (PNF) while working as a writer for the social action office of the Redemptorists in Cebu during the late 80s. He joined Newstime Daily as a reporter in 1989 and quickly rose to become the paper’s managing editor. Sun.Star Cebu absorbed him as regions editor and later as one of the city editors in 1992.

Starting in 1994, Anol helped build as its managing editor the highly successful local-language newspaper Superbalita. When he availed of early retirement in August 2010, Superbalita was the biggest circulation daily in central and southern Philippines.

Involvement in the Cebu IT Summit of 2001, meanwhile, drew him to join online communities and the world of blogging. He maintains his personal blog (www.inbetweencolumns.wordpress.com). He is also the administrator of the Cebuano political discussion group in Facebook “Maghisgot Kitag Politika Bay). This even as continues to write a regular column for Superbalita.

Today, he is taking the lead in strategically transforming PRworksPH.com into an inbound marketing beast.